The year 2024 kicks off with a brand new challenge: the development of an Exalto Professionnel mobile application on IOS and Android, specially designed for our professional customers. This application will enable you to obtain all your professional rates, track your order history and benefit from personalized order follow-up, embodying our desire to be as close as possible to our customers and simplify their experience and purchases.
New products under development
At Exalto, it's essential to be constantly developing products in line with market needs, while preserving our values: quality malleable heads at affordable prices.
In response to growing demand, we decided to create 3 product ranges:
- A premium range, with high density.
- A basic range, our best value for money, with slightly less volume.
- An eco range, with a lighter density but a very attractive price. We developed this new range to offset the various price rises experienced after Covid. Purchasing power is less than before, so this range is designed to support hairdressers, training organizations and hair brands who have been hard hit by inflation.
That's why Exalto has decided to expand its eco range this year with two new malleable heads: Lana and Charlie. In this way, we are keeping our promises: affordable prices with unique, stable quality. Like all our malleable heads, Lana and Charlie are made from 100% human hair.
Exalto will also be launching a new version of the Alma malleable head. The Alma is a real success at Exalto Professionnel, and a must-have for textured hair training.
With textured hair training becoming increasingly popular, we decided to create a new Alma head with a tighter curl.
Many of you have asked us for a greater diversity of hair textures, to be as close as possible to the European population. This new Alma will be called Alma B and will be available in March 2024.
In the face of rising costs, we are committed to maintaining the accessibility of malleable heads without compromising their quality.
Offering ever greener solutions
For 2024, we have decided to focus on our commitments to society, ethics and the environment.
At Exalto Professionnel, we attach the utmost importance to optimal working conditions. As a responsible employer, we believe in creating a positive, productive and motivating environment.
Working with like-minded suppliers who respect environmental, social and ethical standards, we strive to create new eco-responsible products. We maintain open communication with our suppliers to establish a relationship of trust, guaranteeing their commitment to our evaluation criteria.
Our CSR charter, available on our website, summarizes our ethical and environmental commitments.
We'll soon be unveiling our new innovative 2024 projects to help us contribute to a more responsible economy.
An application dedicated to hairdressing professionals
The year 2024 kicks off with a brand new challenge : the development of an Exalto Professionnel mobile application on IOS and Android, specially designed for our professional customers. This application will enable you to obtain all your professional rates, track your order history and benefit from personalized order follow-up, embodying our desire to be as close as possible to our customers and simplify their experience and purchases.
Thank you to all our customers and partners for the trust they have placed in us over the years.
Exalto wishes you a happy and successful new year!